Wild One is a company devoted to making sure both owner and pup are stylish and functional. And because there are many dog companies out there, I decided to take an approach to new dog owners, especially new puppy owners, for them to get all the necessary training supplies and skills needed to train their “wild one.”
The concept behind this logo was to keep it fun and playful, as puppies are, but also showing that with play also comes instruction. The puppy is shown wagging their tail with the “l” symbolizing a leash. The “wild” is hand written to emphasize the personal touch within this brand while also playing on the word. “One” is structured to be stable and consistent, such as the case for training.
